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Modern hospitality operators are sitting on a goldmine of guest data. Every guest interaction adds another data point…

For years, hospitality marketing has been measuring campaign conversion rates, voucher redemption, bookings, covers…

The loyalty landscape in UK hospitality has shifted faster in the last few years than it did in the decade before.

Artificial intelligence (AI) has already started reshaping hospitality, but 2026 feels different.

Black Friday isn’t just for retailers and ecommerce.

For the past decade, digital marketing in hospitality revolved around one goal: being found on Google.

Mitchells & Butlers (M&B) is one of the UK’s most established and successful pub, bar, and restaurant operators.

For hospitality operators, ‘peak season’ used to mean December’s Christmas parties and New Year’s bookings.

Hospitality brands invest heavily in their websites with great pride and focus.

In the restaurant and hospitality industry, an abandoned booking refers to a scenario where a guest begins the process…

How Guestwise helps hospitality brands unlock marketing growth at scale

Pop-ups on websites can be a highly effective way to capture attention, drive a desired action and boost results.